isocket makes it super easy to buy and sell premium display ads.
We recently launched our public beta! Take the tour or purchase an ad campaign!
Yesterday we uploaded our new weekly build of isocket. Among some general bug fixes and tweaks, we launched another often requested feature – you can now have multiple user accounts under the same group!
An isocket group is like a brand. If the Wall Street Journal used isocket to sell their ads, then the group would be WSJ and each of their sales people would have an account.
This is great because some sellers have different sales or ad ops people involved in different areas. For example, one of our publishers has a sales rep for accounts over $50k, and another sales rep for more self-service oriented orders under $50k. Each one can create and manage their separate sales through isocket, while still benefiting from a central dashboard.
For now, every group member is equal and can do the same things (edit info, etc). In the future we might build in different permissions and admin statuses.
Your different people will show up on your group profile, so that potential advertisers can see who they’re working with. When looking at a specific socket, only the user who manages that socket will show up.
How to invite people
It’s pretty straight forward. Go to your Account and select the new menu item for “Invite Group Members”. Here’s what it looks like:
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A simple but often requested feature has been the ability to upload custom images for your socket pages.
One of our built in features is a screen capture system. So if you create an ad package that runs on your website www.techcrunchit.com, isocket will automagically go take a screenshot and use it for your ad packages.
But now you can upload images in addition to this screen shot and set one of them as your default!
This might be cool for publishers selling unique ad packages or who want to put a custom spin on their inventory to help it stand out. Here’s an example image made for one of TechCrunch’s sister websites to show where the ad grid is. They took a screenshot, dimmed the background, and added green squares:
It’s very simple to use. Just go to your socket, click the “Edit Socket Image” button.
Then upload one or more images. All you have to do is click the image and it will become the new profile picture. You also rollover to delete.
Enjoy! More to come…
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Blog Post
Hey guys – my name is Jason Shen and I’m proud to be the newest addition to the isocket team! My official start date is today, July 12th, but it feels like longer because I’ve already come into the office bunch for interviews and training. I just wanted to share a bit about me and what I’ll be doing at isocket.
My “job title” is Customer Scout and I’ll be playing counterpart to Ryan’s Customer BFF role. My job is to get our customers to go on a date with isocket, and Ryan makes them fall in love with us. Or something like that. Luckily, with customers like Techcrunch and Cheezburger, we’re off to a good start.
Before joining isocket, I cut my teeth in advertising as the Business Manager for The Stanford Daily. I oversaw operations, the business staff and the financial performance for our 118-year old independently incorporated newspaper. I also saw how powerful (and lucrative) premium displays ads could be for our organization – which is part of why I’m so excited about isocket.
Before the Daily, I cofounded a microfinance oriented social venture, got a BS & MS from Stanford University, and spent 10 years as a nationally competitive gymnast. I’m super excited to start kicking butt at isocket – we have an awesome team, a really useful product and some big plans to build toward.
Hey guys – my name is Jason Shen and I’m proud to be the newest addition to the isocket team!
Today, July 12th, is my first official day. But it feels like longer because I’ve been getting to know these guys through interviewing and training.
My job title is Customer Scout. You’ll be seeing more of me if you are interested in working with isocket or at local events. I’ll be playing counterpart to Ryan’s Customer BFF role. He and I are both part of the “Customer Team” – our job is to provide excellent service and help spread the word about isocket.
A little about my past:
Until last month, I was cutting my teeth in advertising as the business manager of The Stanford Daily. I oversaw operations, the ad sales & finance teams and the financial performance for our 118-year old independently incorporated newspaper. I also saw how powerful (and lucrative) premium display ads could be for our organization – which is part of why I’m so excited about isocket.
Before the Daily, I cofounded a microfinance oriented social venture, got a BS & MS from Stanford University, and spent 10 years as a nationally competitive gymnast. I was proud to be the Captain of the NCAA Div I National Championship Men’s Gymnastics team at Stanford.
I’m super excited to start kicking butt at isocket – we have an awesome team, a really useful product and some big plans to build toward. If you have any more questions about me or know of any publisher who wants an easier way to do direct and self-serve display ads, drop me a line at jason at isocket dot com.
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