http://blog.isocket.com/2008/10/deciding-between-cpm-and-time-based-sales/ Fri, 27 Jan 2012 16:31:15 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://blog.isocket.com/2008/10/deciding-between-cpm-and-time-based-sales/comment-page-1/#comment-8 John Tue, 11 Nov 2008 07:39:11 +0000 https://blog.isocket.com/?p=111#comment-8 Thanks Thomas, that's a great point. I've definitely seen some of the self serve options (like at NY Times) use that method. Thanks Thomas, that’s a great point. I’ve definitely seen some of the self serve options (like at NY Times) use that method.

]]> http://blog.isocket.com/2008/10/deciding-between-cpm-and-time-based-sales/comment-page-1/#comment-7 Thomas George Thu, 06 Nov 2008 18:03:34 +0000 https://blog.isocket.com/?p=111#comment-7 I believe CPP (cost per placement) ads should be explored for the benefit of small and local websites. It provides a small banner for branding and text keywords which will provide SEO. This is exactly how the local newspapers have been selling display classified ads. A lot of revenue can be created for these kinds of ads. It can be charged months, quarterly or yearly. I believe CPP (cost per placement) ads should be explored for the benefit of small and local websites. It provides a small banner for branding and text keywords which will provide SEO. This is exactly how the local newspapers have been selling display classified ads. A lot of revenue can be created for these kinds of ads. It can be charged months, quarterly or yearly.

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